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2.1 How to Find Creative Direction for Your Cover

It can be easy to get carried away when designing a book cover. However, even though outstanding book covers are highly creative and attractive, they are also finely tuned to the readership they are aiming for. Here we’ll look at the influence of genre (e.g. thriller, historical romance, horror) on cover design, and the importance of tailoring your design to the right audience. We’ll also look at where you can source inspiration online and how to find a stylistic focus for your cover.