Logo and Identity Design

Audiences identify with effective logos and well composed brand identities. Learn how to craft creative logo designs with impact. In this Creative Session, we have a compilation of inspiring logo design and branding material.

Learn step by step how to create killer logo designs for your customers, as well as how to craft your own creative visual identity design. We have quick tips that show you quality logo design techniques, as well as interviews with logo design professionals.

Posts in this series

10 Principles of the Logo Design Masters
The veterans of the logo design industry have achieved their success for a reason. Sure, it's partially due to the years of practice, blood, sweat, tears and...
Chris Spooner
31 Oct 2008
Roundups
From a Logo to Business Card, How to Make a Self Promotion Set
Starting out as a freelancer can be daunting, with many people falling into the trap of spending way too much time and money on promotion rather than the...
Kate McInnes
24 Jun 2010
Adobe Illustrator
The Making of an "ELITE" Identity
Deep down inside every designer loves a good ol' fashion logo. In-fact, as a kid you probably redrew the Nike or Lacoste logo over and over, just for fun. ...
Jesse Hora Dot Com
4 Jul 2011
Case Study
The Logo Design Process for Ultimate Potential
My name is Jacob Cass and I am a logo designer, web designer and graphic designer from Sydney, Australia and in this article I will guide you through the...
Jacob Cass
23 Jan 2009
Designing
The Process of Designing a Killer Logo
Designing a killer logo has everything to do with concept and little to do with technical prowess or how well you can use a design program. Also, when it...
Jonathan
5 Sep 2008
Roundups
20 Weird Logos That Work (and Why They Do)
Logos are everywhere. Because of this, only a few can rise among the noise -- and often it's the more unique logos that are most memorable. Sometimes to be...
Chris Spooner
2 Jan 2009
Inspiration
30 Brilliant Vector Logo Designs, Deconstructed
A kick-butt logo design is of great importance to any business. Often seen as the first impression of a company, its logo must be tailored to communicate...
Chris Spooner
16 Sep 2008
Roundups
Inspiration: Colorful and Vivid Logos
The world as we see it, is populated by colors. Every day we see brands and businesses using colors to define their identity (for example, the famous...
Sonali Vora
6 Jul 2010
Inspiration
25 Powerful Non-profit Logos, Deconstructed
Amnesty, World Vision, Make Poverty History: important and powerful organizations with equally powerful logos. In this post, we deconstruct 25 logos for...
Chris Spooner
15 Oct 2008
Roundups
Profile: Bojan Stefanovic, AKA Logoholic
Bojan Stefanovic, the man behind logoholik.com, has made two stunning confessions. Ones that may turn the design world on its head: he has never even tasted...
Michelle Krasniak Oxman
8 May 2010
Interviews
Interview with David Pache of Helvetic Brands
David Pache is a branding expert from Switzerland. His work is grounded in design principles, which gives him a strong platform to create unique identities...
Sean Hodge
14 Feb 2010
Interviews
Inspiration: Fantastic Logos Across the Color Spectrum
One of the biggest uses of Illustrator has always been and most probably always will be logo design. All good corporate image design relies on a great...
Callum Chapman
9 Feb 2010
Inspiration
Create a Classic Vector Crest Logo
Over the years I’ve slowly built a nice collection of crest-based artwork in my portfolio. At any one time I usually have a commission on my table that’s...
Tom Lane
10 Dec 2009
Adobe Illustrator
Create a Realistic 3D Sphere Logo from Scratch Using CorelDraw
In this tutorial you'll learn how to make a realistic 3d sphere logo. This tutorial is for designers who use CorelDraw as their main software. This kind of...
Riefki Jatmiko
23 Feb 2011
Designing
Quick Tip: Create a Colorful Sliced Sphere to use as a Logo Design
Colorful and vibrant logos are extremely trendy recently. In this Quick Tip we will take a look at how you can easily create an appealing colored sphere...
Maciej Lenartowicz
17 Nov 2010
Designing
Tuts+ Podcast Episode 2 - The Business of Logo Design
In this episode we discuss the business of logo design. This will include information on both the create and business side of the industry. First we will...
Sean Hodge
13 Nov 2009
News