Printed media kits are a driving force behind any promotional campaign and are still widely used today. In this course, Nicki Hart shows you all the key components of a media kit, and how to design one for maximum impact. Whether you're designing a kit for your blog or for a big-time publication, this course gives you all the tools you need to create a media kit that sells.
1.Introduction4 lessons, 13:58
4 lessons, 13:58
1.1Introduction01:32
1.1
Introduction
01:32
1.2Who Uses Media Kits03:47
1.2
Who Uses Media Kits
03:47
1.3Components of a Media Kit06:06
1.3
Components of a Media Kit
06:06
1.4The Power of Strong Imagery02:33
1.4
The Power of Strong Imagery
02:33
2.Presentation Package Design in Adobe InDesign5 lessons, 31:20
5 lessons, 31:20
2.1Set Up the Document in Adobe InDesign05:51
2.1
Set Up the Document in Adobe InDesign
05:51
2.2Selecting Your Images05:27
2.2
Selecting Your Images
05:27
2.3Designing the Front of the Folder09:26
2.3
Designing the Front of the Folder
09:26
2.4Designing the Back of the Folder05:22
2.4
Designing the Back of the Folder
05:22
2.5Designing the Inside of the Folder05:14
2.5
Designing the Inside of the Folder
05:14
3.Media Kit Components6 lessons, 1:02:08
6 lessons, 1:02:08
3.1Formatting the Press Release14:42
3.1
Formatting the Press Release
14:42
3.2Designing a One-Sheet11:56
3.2
Designing a One-Sheet
11:56
3.3Designing Photo Sheets09:39
3.3
Designing Photo Sheets
09:39
3.4Create a CD/DVD Label07:45
3.4
Create a CD/DVD Label
07:45
3.5Bonus: Design a Shipping/Box Label09:19
3.5
Bonus: Design a Shipping/Box Label
09:19
3.6Prepare Everything for Print08:47
3.6
Prepare Everything for Print
08:47
4.Conclusion2 lessons, 05:18
2 lessons, 05:18
4.1Assemble Your Media Kit04:19
4.1
Assemble Your Media Kit
04:19
4.2Final Thoughts00:59
4.2
Final Thoughts
00:59
Nicki is Owner/Creative Director of Multi-Designs. She works with clients on web, print, photography and new media projects specializing in complete marketing campaigns for authors. She currently works with clients all over the world. She shares design tips and tutorials through Digital Hart Studios’s latest venture, Design Like a Pro, on Youtube and Tuts+ .