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42 Best Instagram Templates (Posts, Stories, PSD, and More)

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Want your Instagram account to have the polished curated look of an influencer? It's easier than you think. You can up your Instagram game by using beautiful and versatile templates that help your account stand out from the crowd.

Instagram Stories Template
Use cool templates for Instagram Stories like this one to spice up your Instagram account

Today we'll hook you up with the 42 best Instagram templates from Envato Elements and GraphicRiver to help your account shine and get the attention it deserves.  

Instagram Stories Templates

Instagram stories were an instant success as soon as they were launched back in 2016. But creating stories that are uniform in style, colour, tone and format to consistently reflect your brand is time-consuming.

You can take a leaf out of the playbook of business and influencers who are using InstaStories successfully by using Instagram stories templates. They'll save you time and help you create your own cool, on-brand content quickly and easily. Let's take a look at a few of the gorgeous Instagram stories templates on offer at Envato Elements and GraphicRiver

1. Instagram Stories Template

Instagram Stories Template

This Instagram stories template offers six high-quality Instagram story templates that are perfect for promoting events and products or sharing important information. The templates are designed in PSD format so that they are layered, fully editable, and easy to customise. Just be aware that the images used are for display purposes only and are not included with the template.  

2. Miminal Instagram Stories Template

Miminal Instagram Stories Template

If minimalism is your thing, then you'll love these simple but stylish Instagram story templates. The template contains eight elegant designs which are ideal for announcing a new product, advertising a sale or event, or any other kind of promotion you have in mind. The well-organised layers are fully customisable, and there is a help file included if you get stuck at any point. 

3. Yellkie Instagram Stories Templates

Yellkie Instagram Stories Templates

These ten Instagram story templates are ready for you to use to tell a story, promote a product, or update your friends about the goings-on in your day. The layouts are presented in fully layered and well-organised PSD files so that you can customise as little or as much as you need to.

4. Instagram Quotes Stories Template

Instagram Quotes Stories Template

Looking to add quotations, short poems or text to your Insta-stories in an eye-catching fashion? Then look no further than this beautiful template for Instagram stories, which features 20 stylish PSD files that allow you to edit the text and colour and change images. Fun and easy to use.  

5. Direct — Instagram Story Templates

Direct  Instagram Story Templates

Why not give your Insta-stories a new look with these 16 fully customisable templates for Instagram stories? The templates all feature well-ordered Photoshop layers and feature easy image placement via smart objects, which means you can simply drop your content into the template, save it, and you're ready to go.

6. Animated Instagram Stories Templates

Animated Instagram Stories Templates

You can easily bring your Insta-stories to life with these 20 unique animated Photoshop templates. The templates offer a range of different posts such as lists, photo galleries, follower goals, quotes, sales, and more. Each template has its own individual animation and design, and all colours, fonts and images are easy to customise to suit your own brand. 

7. Kaviar Instagram Stories Template

Kaviar Instagram Stories Template

These ten ready-made templates for Instagram stories are a great way to promote your brand and increase your follower count. Just change the text, colours, images, and graphics available in the templates to create the look you want, and mix and match the templates to customise your stories.

8. SRTP - Instagram Stories.06

SRTP - Instagram Stories06

These six Instagram stories templates offer a clean modern style with varying designs that are perfect for fashion, lifestyle, travel and food Instagrammers. The AI and EPS files are easy to customise to create just the look you want. 

9. Coral - Instagram Story Template

Coral - Instagram Story Template

The perfect template for fashion influencers, this Instagram story template is cool and stylish and oh so easy to customise. You'll need your own images and to decide on the font and colours that you want to add to the eight templates. 

10. Instagram Stories Template

Instagram Stories Template

Here are over 15 stylish Instagram stories templates that you just won't be able to resist. The layered and well-organised PSD files make the templates easy to customise, and they can be used alone or in various combinations to create stunning stories that are bound to attract new followers.

11. Instagram Fashion Stories

Instagram Fashion Stories

Fashion is one of those areas that does very well on Instagram, and if you want to join the many fashionistas there, you're definitely going to need templates for Instagram stories and posts that make your photos stand out. Fear not, this pack of over 10 Instagram story templates will get you started in no time. All you need to do is upload your images, add text where appropriate, change the colours to reflect your brand, and you're ready to take the world by storm.

Instagram Post Templates

Now that you've got your stories looking awesome, how about your posts? If you're just posting plain photos that's fine, but what if you want to add text? Or what if you want to combine multiple images or add shapes and other graphic design elements? That's not so easy.

An Instagram post template can really help you out by providing some ready-made designs into which you can just drop your photos and text, usually in Photoshop. Here's a selection of the best.

12. Nate - Instagram Posts Template

Nate - Instagram Posts Template

Want to get more traction on your Instagram posts? This Instagram post template is perfect for drawing in the likes, and it's so easy to use. Just choose from the 20 design variations, add your image, and you're all set.

13. Simple Instagram Post Templates

Simple Instagram Post Templates

Sometimes the name says it all. These post templates really are simple, but that doesn't make them any less effective. You can see from the examples above how eye-catching they are, with bold text and clean layouts. You could even use them as an Instagram ad template for your next campaign.

14. Instagram Post Template

Instagram Post Template

This stylish pack of more than 20 Instagram layout templates is ideal for giving your posts more appeal. Yes, those cool fonts are included, and of course you can change the text and images to your heart's content.

15. Instagram Post Templates

Instagram Post Templates

Let's get down to business now. This stylish Instagram ad template is suitable for business promotions with its beautiful, professionally designed layouts and well-organised PSD, EPS and JPG files.

16. Travel Instagram Posts Template

Travel Instagram Posts Template

Travel is one of the hottest categories on Instagram, and if you want your holiday snaps to scoop up the likes, this template will definitely help. You get 20 design variations to help you display your travel photos in just the right way. Experiment with different layouts to see what works for your followers.

17. Roses - Instagram Post Template

Roses - Instagram Post Template

This Instagram post template is so clean and elegant. Take your feed to the next level by incorporating the clever designs and layouts in this pack of 25 designs. As usual, they're fully customisable, so you can use them to create a huge variety of individual posts, with nobody ever knowing they all came from the same template.

18. Instagram Fashion Pack

Instagram Fashion Pack

These classy designs look as if they came straight from a glossy fashion magazine, but they could be gracing your own Instagram profile in minutes. Just use Photoshop to replace these photos with your own, change the text, and post away! You get 40 unique templates in an elegant peach, aqua and grey colour scheme.

19. Mixed Media Photo Template

Mixed Media Photo Template

This one will really wow your followers. Take your image and drop it into this Photoshop template to take advantage of the mixed media art effect. It looks like a painstaking creative collage that would take hours, but it'll only take you a few seconds!

20. 30 Instagram Quote Templates

Instagram Quote Templates

Sometimes, it feels as if Instagram is awash with quotes, but there's a good reason for that: they're popular. Whether you want to convey your own words of wisdom or those of your favourite philosopher or celebrity, this Instagram post template makes it incredibly easy.

21. Hipster - Duotone Color FX

Hipster - Duotone Color FX

Duotone effects are all the rage, and you can get in on the action with the Hipster template. It comes with full instructions, but really it's very simple. Just paste your image into the Photoshop smart object and either choose a suggested colour scheme or create your own. The image you see is not included, but you want to use your own photos anyway, right?

Instagram Layout Templates

This next category includes bundles that offer both post and story templates in the same glorious package. It includes creative templates and more promotional ones. What unifies them is the use of striking layouts to create effects your followers will love.

22. Instagram Ultimate Pack V2

Instagram Ultimate Pack V2

Looking to make a splash with some complex layouts? Try this Instagram layout template, which includes 12 different designs to help you stand out from the crowd. The Photoshop template is easy to customise thanks to its professional design and well-organised layers.

23. Instagram Fashion Banner Bundle

Fashion banner bundle

These bold, bright blocks of colour will jump out of your followers' crowded feeds and just compel them to click. The punchy designs and upbeat vibe make this the perfect Instagram layout for a fashion sale or other promotional campaign.

24. Instagram Pack Vol 3

Instagram Pack Vol 3

Check out these creative layouts, which make great use of simple geometric shapes to lift your photos to the next level. Use them to promote your latest event to your followers, to draw attention to a sale, or simply to annotate your photo with the message of your choice.

25. 135 Instagram Multipurpose Banners Bundle

Instagram Multipurpose Banners Bundle

This pack offers tremendous value, with a massive bundle of 135 banner templates especially designed for Instagram promotions. But the huge quantity doesn't mean compromising on quality. These professionally designed layouts are created to meet Instagram specs and are perfect for businesses looking to up their social media game.

26. Wedding Instagram Kit Template

Wedding Instagram Kit Template

Whether you're a happy couple looking to share the news of your big day or a wedding planner looking to reach new clients, this Instagram layout template is for you. it comes with 12 templates: six for posts and six for stories. They all come with layered PSD files compatible with Adobe Photoshop CS3 or higher, and it's easy to customise them using smart objects.

27. Instagram Template

Instagram Template

Here's another Instagram layout template that offers both post and story formats. This one's very colourful and creative, and you can edit it in Photoshop to create stunning, eye-catching posts and promotions. Your Instagram profile will never look the same again!

28. Lifestyle Instagram Template

Lifestyle Instagram Template

This one's all about the lifestyle. It's a template specially designed for people who use Instagram for online marketing. The clean, simple layouts are ideal for promoting an aspirational lifestyle brand. You get 30 separate templates to choose from, all perfectly set up for you to customise in Photoshop. Start building your following today!

29. Vintage Instagram Templates

Vintage Instagram Templates

There's nothing better than a combination of old and new. This Instagram post template uses muted colours, sepia tones and rough textures to give your images a convincing vintage look. If you want to embrace the digital world, but with a distinctly analogue aesthetic, this is the template for you.

30. Monochrome Instagram Post & Instagram Story

Monochrome Instagram Post  Instagram Story

Let's go even further back in time now. What could be more vintage than monochrome, black-and-white images paired with plain black text? Your Instagram posts and stories will look as if they came from an early 20th century newspaper or magazine. You get 20 different layouts—ten for posts and ten for stories—so you can create a coordinated look across your whole profile.

Instagram Ad Templates

Now let's get straight into the promotional side of things. If you use Instagram to advertise your online store or other business, you'll want to grab one of these templates to make sure you get the biggest bang for your advertising buck.

31. Instagram Ad Templates

Instagram Ad Templates

Make a splash with this Instagram ad template featuring watercolour designs. You can see the paint merging and dripping just like real-life watercolour paint. But, unlike real watercolours, this template is not messy at all—you get 30 PSD files with smart objects and easy-to-edit layers. 

32. Instagram Stories Template

Instagram Stories Template

Kick off your next ad campaign in style! This template gives you everything you need to create beguiling Instagram stories for your prospects. And it doesn't matter whether you prefer to use Photoshop or Illustrator because it comes with high-resolution PSD and AI files included.

33. MEDINE Fashion Instagram Stories

MEDINE Fashion Instagram Stories

When it's done well, good design looks so easy. Simple rectangles in black, white and gold, bold text, a little negative space, and it's done! But in reality, of course, it's not so easy, and that's why this template is so helpful. It provides all the ingredients for you to create a winning Instagram ad campaign, and all you have to do is drop in your own text and visuals.

34. Fashion / Cyber Monday Instagram Ad

Cyber Monday Instagram Ad

Despite the name, this Instagram ad template could work in any industry, not just fashion. And you can use it either on Cyber Monday or for ad campaigns all year round. It's so flexible that by the time you've added your own text and images, you could use it for pretty much any type of promotion. The download includes ten PSD templates, each layered by name and fully editable.

35. Promotion Instagram Banners Ads Bundle

Promotion Instagram Banners Ads Bundle

You want choice? You'll be truly spoilt for choice with this whopping pack of 337 PSD templates, almost enough for a different ad every day of the year. Use them to promote your online store, business, creative endeavour, or whatever else you want to advertise. Whatever you're looking for, you're sure to find it in this mega-bundle.

36. Promotional Instagram Post (AD) Design Template

Promotional Instagram Post

Or if the previous item leaves you feeling a little overwhelmed, try this one, which offers just six templates. But these six may be all you need. They're creatively designed to help your offer stand out with neat graphics against a clean, neutral background. All the shapes are vector based and pixel perfect, and the templates are high resolution, so your posts will look super sharp even on the most demanding retina displays.

37. Multipurpose, Startup Instagram Ad

Multipurpose Startup Instagram Ad

Do you have a new business startup that you want to tell the world about? Then try this Instagram ad template, which is designed for just that situation. Use the professional-looking layouts to introduce people to your company and start making money online.

38. Instagram Stories

Instagram Stories

Use these 20 Instagram story templates to advertise your latest sale and get the clicks pouring in. These elegant layouts have a perfect balance, giving plenty of space to your imagery while also giving you the chance to add some punchy text to advertise your sale or other event.

39. Instagram Template

Instagram Template

The days may be getting shorter in the Northern Hemisphere, but it must be summer somewhere in the world, right? Besides, the beauty of an Instagram ad template is that you can easily customise it in Photoshop to turn those summer colours and images into an ad campaign for the season of your choice.

Instagram Highlight Icons

Instagram highlights are stories that you can save and pin to your profile page so that they're available to view at any time. And you can add your own covers, creating the perfect opportunity to give your profile a cohesive identity that reflects who you are. You could make them from scratch, but if that's not for you, then check out these excellent Instagram highlight templates.

40. Instagram Stories Highlights Covers Icon Kit

Instagram Stories Highlights Covers Icon Kit

If you're not using Instagram highlight icons, you're missing out on a great opportunity to engage with your followers and tell them more about who you are. Use these 64 unique line icons to give your profile the professionally branded look it deserves.

41. Instagram Highlight Icons Template

Instagram Highlight Icons Template

You only get one chance to make a first impression, so don't you want your Instagram profile to look as good as it can? This Instagram highlight icons template with 105 Instagram highlight icons cover just about any scenario you could think of, so no matter what your story is about, you'll have the perfect icon to introduce it.

42. Floral Instagram Story Highlight Template

Looking for Instagram story highlight icons? Why not choose something a little different, like this set of 112 floral watercolour Instagram highlight icons templates.  They'll give your profile a softer, more creative vibe that could be just what you're looking for. Make your profile stand out, and connect with followers who share your aesthetic, by downloading these Instagram story highlight icons today.

Select Your Favourite Instagram Templates 

This is just a small sample of the terrific Instagram templates you can download from Envato Elements and GraphicRiver and customise. If you haven’t found just the right one for you here, head on over to both sites and have a browse. I just know there’s an Instagram template there that's just right for you. 

By the way, if you’re looking for other great resources, check out the useful articles below:

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