Lessons:27Length:2.3 hours
5.3 Weight
Durability, shelf-life, budget and message all work together to help you determine the right paper weight for your project.
1.Introduction
1.1Course Overview01:43
1.1
Course Overview
01:43
1.25 Popular Promotional Items05:21
1.2
5 Popular Promotional Items
05:21
2.Evaluating Content
2.1Determine the Message05:29
2.1
Determine the Message
05:29
2.2Less is More04:49
2.2
Less is More
04:49
2.3Hierarchy for Maximum Impact11:36
2.3
Hierarchy for Maximum Impact
11:36
2.4Copywriting Tips08:50
2.4
Copywriting Tips
08:50
2.5Incorporating Imagery06:23
2.5
Incorporating Imagery
06:23
3.Styles & Themes
3.1Determine Your Audience06:23
3.1
Determine Your Audience
06:23
3.2Traditional vs. Modern03:18
3.2
Traditional vs. Modern
03:18
3.3Trends vs. Exclusive Designs02:08
3.3
Trends vs. Exclusive Designs
02:08
4.Developing A Cohesive Design
4.1Developing A Cohesive Design Overview02:30
4.1
Developing A Cohesive Design Overview
02:30
4.2Sizes04:34
4.2
Sizes
04:34
4.3Layout05:20
4.3
Layout
05:20
4.4Colors04:41
4.4
Colors
04:41
4.5Type03:32
4.5
Type
03:32
4.6Images05:04
4.6
Images
05:04
5.Printing The Design
5.1Paper01:07
5.1
Paper
01:07
5.2Personality01:43
5.2
Personality
01:43
5.3Weight01:43
5.3
Weight
01:43
5.4Finish02:51
5.4
Finish
02:51
6.Applying The Design
6.1Applying The Design Overview00:33
6.1
Applying The Design Overview
00:33
6.2Poster12:36
6.2
Poster
12:36
6.3Brochure11:59
6.3
Brochure
11:59
6.4Postcard10:48
6.4
Postcard
10:48
6.5Fliers06:26
6.5
Fliers
06:26
6.6Print Ads05:08
6.6
Print Ads
05:08
7.Conclusion
7.1Final Thoughts00:37
7.1
Final Thoughts
00:37
